Episode 31: Kathie Lucas, Director of First (and Lasting) Impressions

97X, Music, podcast

Kathie Lucas went from fast food to “Fast Times at WOXY.” She worked at 97X for a decade, yet was never live on the air. Instead she handled a number of crucial behind-the-scenes roles from 1994-2004… “Director of First Impressions,” Traffic Director (i.e. scheduling the commercials), Promotions Director… she even raised her daughter Sophie at the station! We chat with Kathie about her many roles (including a starring role in a commercial), her Harlequin romance moment, the infamous “butt coolers” at Lollapalooza, and her amazing warehouse stash of 97X promo items.

Kathie and Bryan J. outside the station, with the giant wood-carved Elvis looming in the background
Kathie savoring her Dave Matthews moment.
97X staffers
Julie Maxwell, Susan Schreiber and Kathie Lucas

Here’s just a sampling of the type of promo items that 97X gave away back in the day:

Ah, the days of floppy discs…
“Gonna be another hot one… better get your ass to the butt cooler!”
Kathie with her husband (and Dave’s man-crush) Mike
Kathie with her daughter Sophie, who spent her baby/toddler years at the station.
Both Dave and the Farrah poster are scheduled to appear at the 97X reunion at Bake’s house this summer

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